MULTI-SKILL
PROJECT
Festively Flavoured Gin
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Graphic Design
Festively Flavoured Gin Baubles was the follow up to the bestselling Original Gin Baubles by Pickering’s Gin. Working with creative agency Story UK, I designed the cocktails that’s displayed on the back of the packaging.
To accompany the release of these new gin baubles, I designed the label for the 20cl versions of four festively flavoured gins (with a brand new ‘Gingerbread’ flavour).
Meanwhile, as the Original Gin Bauble were still hugely popular, I designed these campaign posters which were to be displayed in retail stores around the UK.
Photography
Prior to the launch of the product, I took a series of lifestyle images of the cocktails and baubles to be used across social media, PR, the website and print.
I was also required to shoot a variety of packshot images which would be used across the website, Google Shopping and John Lewis’ online shop.
Video
For some fun social content I scripted, shot and edited two videos for the launch of the Festively Flavoured Gin Baubles.
Are you ready to try something different this Christmas?
I created this promo video for the release of Pickering’s Festively Flavoured Gin Baubles in 2019.
Aromas in the Distillery
Brussels Sprouts Gin Baubles... demented idea? Divinely inspired? Or evil genius? The most important question is…. are YOU ready to try something different this Christmas? I scripted, shot and edited this video for the release of Pickering’s Festively Flavoured Gin Baubles, focusing on the world’s first Brussels Sprout flavoured gin.
Digital Ads
I designed numerous full-funnel Meta ads for the festive flavours, which sparked a massive surge in sales and catapulted brand awareness to new heights.